Real Estate Consumer Confidence in Rutherford County

Below are the results of the very first J. Harmon Home Team Consumer Confidence Survey. It was pretty interesting. Here are a few things that stood out to me. 1) Respondents were pretty evenly divided on what they think will happen with home prices and interest rates over the next year. This could indicate a […]
Importance of Referrals

There’s an old saying that people buy people before they buy _____ (I would say Real Estate in this blank). In sales, more often than not, your job is not just to sell the product or service, but to sell yourself. Convince people that you are the best person for a job. That your product […]
Meet Michelle

I want to take a moment to formally introduce you to Michelle Reeves. Michelle has been with the team since April. She is our Ops Boss® and wears LOTS of hats. Most of what she does can be summed up as “making sure the team communicates well and adequately.” It is so easy for me, Brett, […]
What is “normal”?

Normal is such a nebulous word. What does it even mean? Whose normal are we talking about? In real estate, this word is thrown around all the time and quite frankly, it is nearly meaningless. “Normal” is so fact dependent and unique for situations it is almost impossible to define. Here is what I know, […]
They’re Back

As the market normalizes, here are a few things we need to revisit. Folks tend to have short memories and these things were practically gone for the past couple years. 1) Home Sale Contingencies–Never has been the most welcome part of a contract but for the past couple years, they’ve been next to impossible to […]
Unsolicited Real Estate Update

Interesting when you look at the numbers. What does this mean to you? Houses are still selling. Houses are not losing value overall. There are fewer sales overall, but prices are still high. If you are thinking of selling, this is a great time, but it might be different than the stories your friends told […]
Diving Into the Numbers

This week’s email will be lots of numbers and commentary on the numbers. It is definitely interesting to dive into how the market feels and what the numerical snapshot is. It feels like we’ve hit a wall. My favorite analogy is of a moving sidewalk at the airport. If you’ve ever gotten on one and walked on it, […]
New Construction Buyer Agent?? Why? I’ll Just Talk to the Nice On-Site Agent.

Long title for this email but a SERIOUS question. I’ll show you below that new construction sales are BOOMING right now. Much more so than resale homes. Builders are building, developments are coming online, and people are flocking to neighborhoods from all over the place. One thing that happens very, very often is that buyers […]
Life and the Market

This market is very interesting. Days on market continues to climb. Inventory levels keep going up. Townhomes feel the pressure more than single family. Prices are actually starting to go down just a hair (on townhomes). But again, it is eating into the growth that we had this year. This year will still see a net […]
Questions and Answers with a Lender
There are many facets to a real estate transaction. One of the most important choices you will make is who will handle your loan. When picking a lender, local is always best. A wise meme once said “Friends don’t let friends get mortgages from rockets,” (a nice slam at Rocket Mortgage) and a good real […]